Central American Travel Market 2012

Tourism ministers of Central America at CATM Press Conference, San Pedro Sula
Honduras

The Central American Travel Market has come to an end on Saturday the 6th of October. The event took place in San Pedro Sula, on the north coast of Honduras and was attended by 215 tour and travel companies, as well as by over 150 wholesalers and travel agents from around the world and almost 50 accredited press representatives. This was the 9th edition of the event which has consolidated as the leading and most important Central American travel event, where all 7 central American countries (Belize, Guatemala, El Salvador, Nicaragua, Costa Rica, Panama and Honduras) promote themselves together as a multi-destination.

The event was a total success; organization was carefully planned and executed to perfection, with the most outstanding Honduran hospitality being the driving force of the of the travel show. Over 3500 business meetings took place, and both buyers and sellers reported being very satisfied with the outcome of the show.

The decoration made emphasis on the upcoming December 21st Solstice that will mark the end of an era  according the Mayan long count calendar, focusing on the celebrations that will be held in Copan, the most outstanding Mayan archaeological site in Honduras.

Both responsible organizers of the event, the National Chamber of Tourism of Honduras (Canaturh) and the Honduran Institute of Tourism (IHT) expressed their satisfaction regarding the outcome of the event.

Mario Salinas, Minister of Tourism of Nicaragua, acting as pro tempore president of the Central American Tourism Council, congratulated Minister Nelly Jerez of Honduras for the successful turn out of the event. Next years event will be hosted by Costa Rica, and there are high hopes that they will work hard on the challenge of organizing an even more successful event.

One of the highlights of the show was the fact that there were a lot of optimistic wholesalers that seemed exited about Honduras and sending tourists our way. The Honduran travel industry really needs a boost after three very bad years, and there is high hopes for the coming 2013.

 

 

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